Only 11% of stories in U.S. History textbooks are about women. So we changed textbooks without changing them at all.

We made ‘Lessons in Herstory’ an augmented reality app that allows you to scan any portrait of a man in your textbook to unlock a related story about a forgotten woman in history.

2 x Cannes Lions Gold
4 x Cannes Lions Shortlist: Glass, Digital Craft, Sustainable Development
5 x Clio Awards: 1 Gold, 2 Silver, 2 Bronze
5 x ADC Awards: 2 Gold, 1 Silver, 2 Bronze
4 x D&AD Pencils: 1 White (Impact Pencil), 2 Graphite, 1 Wood
4 x Drum Marketing Awards: 1 Grand Prix, 3 Gold
5 x SF ADDYS: 1 Gold, 4 Silver
3 x Webby Award Winner
2 x ANDY Award Winner
1 x Athena Award Winner
1 x Campaign US ‘Inclusive & Creative’ Winner
1 x Adweek Arc Award Winner

We also got some press — The World Economic Forum and the UN Women both tweeted about Lessons in Herstory, and it even got App of The Day on the App Store.